Diversifi — Regulatory Disclosures

Last Updated: 19 September 2026

This page is published in compliance with the SEBI (Investment Advisers) Regulations, 2013 and SEBI's circulars on publishing the Investor Charter and on the disclosure of investor complaints by Investment Advisers on their websites and mobile applications. It should be read together with our Terms of Service and Privacy Policy.


1. Details of the Investment Adviser

ParticularDetail
Name of Investment AdviserDiversifi Investment Advisory Private Limited (formerly Diversifi Labs Private Limited)
Type of registrationNon-Individual Investment Adviser
Registered asInvestment Adviser (not a part-time investment adviser)
SEBI Registration NumberINA000021711
Date of SEBI registration27 January 2026
Validity of registrationPerpetual
BASL Membership / Enlistment Number2419
Corporate Identity Number (CIN)U63111KA2025PTC200024
Principal OfficerYashi Bhalotia — yashi@diversifi.in, 8882291490
Compliance OfficerRishabh Khanna — rishabh@diversifi.in, 8882291490
Registered Office24, 2nd Cross, BDA Layout, Sy No. 52, Tavarekere, Bangalore, Karnataka 560029, India
Telephone8882291490
Emaildeveloper@diversifi.in
Websitehttps://diversifi.in
Corresponding SEBI OfficeSecurities and Exchange Board of India, Bengaluru Local Office, 2nd Floor, Jeevan Mangal Building, No. 4, Residency Road, Bengaluru, Karnataka 560025

2. Grievance Redressal Matrix

To lodge a complaint with us directly, email developer@diversifi.in or call 8882291490. We acknowledge complaints within 24 hours.

If you have a concern about the Platform or our services, please escalate it in the order set out below. We endeavour to resolve advisory-related grievances within 21 days of receipt.

LevelDesignationNameContactEmailWorking Hours
1Customer SupportDiversifi Support8882291490developer@diversifi.inMonday to Friday, 10:00 – 18:00 IST
2Head of Customer SupportRishabh Khanna8882291490rishabh@diversifi.inMonday to Friday, 10:00 – 18:00 IST
3Compliance OfficerRishabh Khanna8882291490rishabh@diversifi.inMonday to Friday, 10:00 – 18:00 IST
4Principal OfficerYashi Bhalotia8882291490yashi@diversifi.inMonday to Friday, 10:00 – 18:00 IST

Address for all of the above: 24, 2nd Cross, BDA Layout, Sy No. 52, Tavarekere, Bangalore, Karnataka 560029, India.

Escalation to SEBI (SCORES). If your complaint is not redressed to your satisfaction, you may lodge it with SEBI on the SCORES portal at https://scores.sebi.gov.in, a centralised web-based complaints redressal system through which you can also track the status of your complaint.

Online Dispute Resolution (ODR). Disputes relating to the securities market that remain unresolved may be referred to online conciliation and/or arbitration through SEBI's SMART ODR portal at https://smartodr.in.

Physical complaints to SEBI. Office of Investor Assistance and Education, Securities and Exchange Board of India, SEBI Bhavan, Plot No. C4-A, 'G' Block, Bandra-Kurla Complex, Bandra (E), Mumbai – 400 051.


3. Investor Charter in respect of Investment Adviser

This is SEBI's standard Investor Charter for Investment Advisers, reproduced in full.

A. Vision and Mission Statements for investors

Vision

Invest with knowledge & safety.

Mission

Every investor should be able to invest in right investment products based on their needs, manage and monitor them to meet their goals, access reports and enjoy financial wellness.

B. Details of business transacted by the Investment Adviser with respect to the investors

  • To enter into an agreement with the client providing all details including fee details, aspect of Conflict of interest disclosure and maintaining confidentiality of information.
  • To do a proper and unbiased risk-profiling and suitability assessment of the client.
  • To obtain registration with Know Your Client Registration Agency (KRA) and Central Know Your Customer Registry (CKYC).
  • To conduct audit annually.
  • To disclose the status of complaints in its website.
  • To disclose the name, proprietor name, type of registration, registration number, validity, complete address with telephone numbers and associated SEBI regional/local Office details in its website.
  • To employ only qualified and certified employees.
  • To deal with clients only from official number.
  • To maintain records of interactions, with all clients including prospective clients (prior to onboarding), where any conversation related to advice has taken place.

C. Details of services provided to investors (No Indicative Timelines)

  • Onboarding of Clients
    • Sharing of agreement copy
    • Completing KYC of clients
  • Disclosure to Clients
    • To provide full disclosure about its business, affiliations, compensation in the agreement.
    • To not access client's accounts or holdings for offering advice.
    • To disclose the risk profile to the client.
  • To provide investment advice to the client based on the risk-profiling of the clients and suitability of the client.

D. Details of grievance redressal mechanism and how to access it

  1. In case of any grievance / complaint, an investor should approach the concerned Investment Adviser and shall ensure that the grievance is resolved within 30 days.
  2. If the investor's complaint is not redressed satisfactorily, one may lodge a complaint with SEBI on SEBI's 'SCORES' portal which is a centralized web based complaints redressal system. SEBI takes up the complaints registered via SCORES with the concerned intermediary for timely redressal. SCORES facilitates tracking the status of the complaint.
  3. With regard to physical complaints, investors may send their complaints to: Office of Investor Assistance and Education, Securities and Exchange Board of India, SEBI Bhavan, Plot No. C4-A, 'G' Block, Bandra-Kurla Complex, Bandra (E), Mumbai – 400 051.

E. Expectations from the investors (Responsibilities of investors)

Do's

  1. Always deal with SEBI registered Investment Advisers.
  2. Ensure that the Investment Adviser has a valid registration certificate.
  3. Check for SEBI registration number. Please refer to the list of all SEBI registered Investment Advisers which is available on SEBI website in the following link: SEBI registered Investment Advisers
  4. Pay only advisory fees to your Investment Adviser. Make payments of advisory fees through banking channels only and maintain duly signed receipts mentioning the details of your payments.
  5. Always ask for your risk profiling before accepting investment advice. Insist that Investment Adviser provides advisory strictly on the basis of your risk profiling and take into account available investment alternatives.
  6. Ask all relevant questions and clear your doubts with your Investment Adviser before acting on advice.
  7. Assess the risk-return profile of the investment as well as the liquidity and safety aspects before making investments.
  8. Insist on getting the terms and conditions in writing duly signed and stamped. Read these terms and conditions carefully particularly regarding advisory fees, advisory plans, category of recommendations etc. before dealing with any Investment Adviser.
  9. Be vigilant in your transactions.
  10. Approach the appropriate authorities for redressal of your doubts / grievances.
  11. Inform SEBI about Investment Advisers offering assured or guaranteed returns.

Don'ts

  1. Don't fall for stock tips offered under the pretext of investment advice.
  2. Do not provide funds for investment to the Investment Adviser.
  3. Don't fall for the promise of indicative or exorbitant or assured returns by the Investment Advisers. Don't let greed overcome rational investment decisions.
  4. Don't fall prey to luring advertisements or market rumors.
  5. Avoid doing transactions only on the basis of phone calls or messages from any Investment adviser or its representatives.
  6. Don't take decisions just because of repeated messages and calls by Investment Advisers.
  7. Do not fall prey to limited period discount or other incentive, gifts, etc. offered by Investment advisers.
  8. Don't rush into making investments that do not match your risk taking appetite and investment goals.
  9. Do not share login credential and password of your trading and demat accounts with the Investment Adviser.

4. Disclosure of Investor Complaints

Data as on 31 August 2026. Updated monthly.

Diversifi was granted SEBI registration as an Investment Adviser on 27 January 2026. The tables below therefore cover the period from that date onwards.

Data for the month ending August 2026

Sr. No.Received fromPending at the end of last monthReceivedResolved*Total Pending#Pending complaints > 3 monthsAverage Resolution time^ (in days)
1Directly from Investors000000
2SEBI (SCORES)000000
3Other Sources (if any)000000
Grand Total000000

Trend of monthly disposal of complaints

Sr. No.MonthCarried forward from previous monthReceivedResolved*Pending#
1January 2026 (from 27 January)0000
2February 20260000
3March 20260000
4April 20260000
5May 20260000
6June 20260000
7July 20260000
8August 20260000
Grand Total0000

Trend of annual disposal of complaints

Sr. No.YearCarried forward from previous yearReceivedResolved*Pending#
1FY 2025-26 (from 27 January 2026)0000
2FY 2026-27 (to 31 August 2026)0000
Grand Total0000
*Inclusive of complaints of previous months resolved in the current month.#Inclusive of complaints pending as on the last day of the month.^Average Resolution time is the sum total of time taken to resolve each complaint in days, in the current month divided by total number of complaints resolved in the current month.

5. Mandatory Disclaimers

Registration granted by SEBI, membership of BASL and certification from NISM in no way guarantee performance of the intermediary or provide any assurance of returns to investors.

Investment in securities market are subject to market risks. Read all the related documents carefully before investing.

Diversifi does not promise or guarantee assured, risk-free or specific returns, does not use superlative claims, does not provide "tips", and does not use testimonials or endorsements in a manner prohibited by SEBI. Past performance is not indicative of future results. We disclose any actual or potential conflicts of interest as required by the SEBI (Investment Advisers) Regulations, 2013.


© 2026 Diversifi Investment Advisory Private Limited. All rights reserved.